The IKEA effect of creating something could inspire engagement
By Hicbd
Sat Aug 14 2021 1:40 pm
"The result is what a 2011 study published by Harvard Business School called the Ikea Effect: The idea that 'labor alone can be sufficient to induce greater liking for the fruits of one's labor.' That people assign "significantly more value to objects they imagined, created, or assembled."
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